Neeleman: “our oponents are mad at Azul
In a speech given today in São Paulo, the founder of the brand new brazilian airline company, Azul Linhas Aéreas, David Neeleman, said “the competitors are mad at Azul because of our prices, but we have a really large market”. The theme of the event was Azul’s view over the brazilian commercial aviation market. Neeleman talked about the necessity of creating a demand, attracting passengers that normally don’t use airline transportation. “There are a lot of people in Brazil, and those who travel by plane for the first time, always travel again.”
To Neeleman, the best way to attract these travelers is to lower the fees. “When we started working, the prices were really high. The lowest one was R$ 350 and that’s very expensive”, said the manager. “The buses fees were also very expensive. So, we decided to work with cheaper fees.”
He also criticized the few option flights in Brazil. “If a person has to go from south to north Brazil, has to make a connection. From Porto Alegre (RS) to Belo Horizonte (MG), coming and going in the same day is really hard. That needs to be arranged”, said Azul’s creator. “If traveling is hard, people don’t travel.”
David Neeleman closed his speech talinkg about the financial crises. “We lower our fees so that more people travel. In times of crises, very few people fly. The good thing is that the fuel prices are significantly lower, which helps us to continue to fight to get rid of the crises.”
This entry was posted
on Sunday, March 1st, 2009 at 1:45 am and is filed under Uncategorized.
You can follow any responses to this entry through the RSS 2.0 feed.
You can leave a response, or trackback from your own site.